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DubLi Reverse Auctions
In 2003 Michael Hansen came up with the concept of the Dubli platform and the DubLi Reverse Auctions. Michael purchased the Technical Division from eBay's Berlin office in late 2003 and they began putting together the infrastructure of Dubli. They spent the next 3 years building out the back end of DubLi and launched a beta site, in Germany only, in early 2007 with the Express Auction, the Zero Auction and the Unique Bid Auction.
The programmers spent the next several months debugging the Dubli Auction site and went live in January 2008 in 28 countries in Europe. In their first 8 months of operation in Europe Dubli acquired 2.3 million customers, and now, according to the corporate web site, have a customer to associate ratio of 72 to 1. After operating for nearly 16 months in Europe, the unique bid auction is by far the most popular auction with the nearly 4 million customer base.
Dubli officially launched in North American on April 4th 2009, and just announced in late August that the reverse auctions will be operating on a Global Basis beginning in November 2009. In addition there have been several key developments that will play a major role in the growth of DubLi as it expands around the globe. A few of these announcements are listed below.
The programmers spent the next several months debugging the Dubli Auction site and went live in January 2008 in 28 countries in Europe. In their first 8 months of operation in Europe Dubli acquired 2.3 million customers, and now, according to the corporate web site, have a customer to associate ratio of 72 to 1. After operating for nearly 16 months in Europe, the unique bid auction is by far the most popular auction with the nearly 4 million customer base.
Dubli officially launched in North American on April 4th 2009, and just announced in late August that the reverse auctions will be operating on a Global Basis beginning in November 2009. In addition there have been several key developments that will play a major role in the growth of DubLi as it expands around the globe. A few of these announcements are listed below.
- DubLi just announced a $1 million bonus (yes, one million dollars) to anyone who reaches the top rank by the end of 2010.
- The Back Street Boys just set up a partnership site with DubLi to run a charity through the DubLi auction site.
- DubLi just announced they will become a public company via a merger with MediaNet Group, a company with which they already conduct business: http://finance.yahoo.com/news/MediaNet-Group-Technologies-iw-443227964.html?x=0&.v=1
For the latest exciting company update, listen to Dean Mannheimer Aug. 13, 2009 (30-min. audio):
